Too many companies view social media marketing as a quick fix. They think they can just sign up on Twitter or Facebook and start immediately reaching and influencing the masses. Guess what? That’s just not how it goes. Think about…
Bouyed by the alarming rate at which most Startups fail in Nigeria, especially, in this tough economic climate, Information Technology Developers Entrepreneurship Accelerator, iDea Nigeria, in partnership with CFAtech.ng, will host a “Product Development Workshop” on Monday, June 12, 2017,…
West Africa’s leading connectivity and data center solutions provider, MainOne has pledged its commitment to boost Information and Communications Technology (ICT) in Ogun State with a data center project in Sagamu. During a recent courtesy visit of the company’s Board…
In recent times and for some years to come, digitization will continue to transform industries and PR is not exempted. Laggard incumbents are disappearing from industries in which digital disruption began early, such as the traditional media. In industries where…
The Director of Special Duties at the Nigerian Maritime Administration and Safety Agency (NIMASA), Hajia Lami Tumaka has congratulated the Public Relations Consultants Association of Nigeria (PRCAN) for its high-impact Masterclass on Digital PR, which was held in Lagos recently….
In various mobile markets around the world, different mobile brands dominate different regions. So while Apple’s iPhone is the undisputed champion in America for instance, this is not particularly the case in every other big market. In South America, Blu…
As digital disruption continues to evolve, the rules of engagement continue to change. For any communication, marketing and PR agency trying to promote a brand online and amplify their message across a range of platforms, embracing and understanding how to…